Business growth
The problems of global and domestic SaaS - we are very similar, and yet we are different
From Shareware to professional software development. Experience of one small company
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Andrey Malyshev
Elcomsoft CTO |
When should you think about building a new system? Human factor. Are programmers ready to become a team? Are former programmers ready to rise to a higher level? Problems of micromanagement. A common repository of source code. Briefly about the existing systems. How was the choice of the versioning system. From a separate shareware program to a project. Systems for setting tasks and project management. |
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Overcome the crisis of prosperity and tranquility, and continue to raise the company further. It is necessary to you?
Overview & Benefits of using Amazon Web Services
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Sergey Rakovsky
Amazon Web Services (AWS) Manager Russia & CIS |
- What is Amazon Web Services - Overview of the main Services - Why companies migrate to cloud - Basis of the cloud economics |
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Start the project at the international markets - investments in international marketing.
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Oleg Dronov
AD.ru CEO |
Entering a new market for the company is a complex and multidimensional process, which must be carefully prepared. The main focus of our company is to work with developing countries and I have prepared my list of questions that must be answered before planning the world expansion.
A check sheet at the conclusion of the projects to international markets Product Who are your competitors? Is there any value to the local audience? Is there an audience? Marketing What are the differences between local marketing? Where to get leads? How to build marketing? Peculiarities of performance of the product in this traffic, ARPU, ARPPU, LTV, ROI? What are the main channels of communication with the customer Email / Push / messengers? The convergence Unit of the economy.
IT Is the infrastructure ready to work in the right region?Localization-is it easy to implement new languages in your solution?Integration and understanding of all required external systems. Those support, format, channel, language?Mobile app or web version?
Financial risk Where and how to register a company?How to accept money? How and how much to pay taxes?How to withdraw money?
Legal risk Legal aspects of activity.Who will be your local trusted lawyer?
Currency risk The volatility of the currency.In what currency to accept money and how to correctly transfer it to other countries.I buy advertising for dollars, and the service is provided in the local currency how to reduce the economy.
Personnel risks? Where should the head of the region be located? Do I need workers in the region, or can I use remote workers to decide? How to select them? How to employ them?
Resources Does your company already make money in the home region?Do managers have time for operational activities?What external resources will you rely on? How much money is required and Where to take it for all the money ? =============================================================== All those who plan international development of their products and services |
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Ecosystem state of the data replicated IN case studies (ESIA, SMEV)
Ten years in software development tools niche: the evolution of our product and business
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Eugene Ryzhkov
PVS-Studio CEO |
"10 years of the legal person" - which is not typical for Russian companies the event. After all, to live up to it, you need to regularly change itself, and do not forget to change your business. What used to work stops working now. What seemed unimportant turned out to be necessary. My favorite question during an interview "where do You see yourself in five years?"nothing compared to What my business has become in ten years." |
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The development of a product through ICO
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Trofim Zhugastrov
Elonsoft CEO |
The experience of raising $ 200,000 through ICO to launch the product, using the example sofin.io How can a small outsourcing company launch its own product? What is the difference between VC investment and ICO? How to promote a product that does not yet exist and attract investors? How to build an exit strategy for ICO? What mandatory checkpoints do you need to pass for successful fundraising? ================================================== ============= Startups, outsourcers who want to enter the product, but there is no money. |
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If Trump waiting of Russian programmers in America
21st April 2018, Saturday
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How to sell a company to a Chinese investor and maintain independence
How to SaaS out of the box proxy.
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Andrey Korolev
VATS-ON CEO |
5-year experience of integrator who made "pseudo-SaaS" from someone else's box product for B2B.
Let's look at a real example of why the box developer was not ready to go to the cloud 5 years ago. Resources and fears. What functions did the Integrator take by packing the box in the product. What is the value for the developer in this model. Another way of delivery and what is the value for the customer. How not to harm the sale of "boxes" launching SaaS model? - change positioning and share functionality. Change in cash flow. We change the licensing model. Trust and accountability. We tried several products and why not with all this turned out. In which case you can do without a partner and do everything on their own. |
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