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evelopers support programs

Section date(s) : 23.04.2011

Moderator(s):
Katalov Vladimir, vkatalov@elcomsoft.com

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  • Welcome speech
  • Tools of new Microsoft Partner Program
  • Mac AppStore features. About development, promotion and sale proceeds in Mac App Store, iPhone/iPad AppStore and stores for other platforms

Legal

Section date(s) : 23.04.2011

Moderator(s):
Motsnyi Igor, igormotsnyi@hotmail.com

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  • Welcome speech
  • What software business shall expect in 2011? Lawyer's opinion.
  • Tax planning in software business
  • OEM license agreement: case study

Conference opening

Section date(s) : 23.04.2011

Moderator(s):
Katalov Vladimir, vkatalov@elcomsoft.com

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  • Welcome speech

Inspection of IT business in Russia: how to be prepared and how to receive the necessary info

Section date(s) : 24.04.2011

Moderator(s):
Philippenko Michael, michaelphilippenko@gmail.com

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  • Welcome speech
  • Inspection of IT business in Russia:how to be prepared and how to receive the necessary info

PR

Section date(s) : 23.04.2011

Moderator(s):


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  • PR in the blogosphere or how to get into contact with bloggers
  • Welcome speech
  • Cases of IT companies promotion on social media: hits and bugs. Part 1.
  • Cases of IT companies promotion on social media: hits and bugs. Part 2.
  • Two in a boat: you and your PR manager
  • Practial methods of software promotion on the world markets

Business development

Section date(s) : 24.04.2011

Moderator(s):
Rudnik Roman, r.rudnik@gmail.com

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  • Welcome speech
  • Briefs to allow for growth: For what to raise the Big Business?
  • How to make strategic and tactical decisions in the fast-growing company - role of the leader and management. From 50 to 200
  • Management - projects, people, letters, and other game rules
  • Work Hard and Smart: how to apply a startup approaches to software business

Marketing

Section date(s) : 24.04.2011

Moderator(s):
Yakupov Lev, lev.yakupov@gmail.com

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  • Choice of the optimal sales strategy depending on your licensing model
  • Welcome speech
  • Portrait of a Ukrainian software buyer 2011
  • Rebranding in terms of ISV
  • Improving conversion/boosting sales
  • The role of SMM in marketing communications: theory and practice

Investment into IT market

Section date(s) : 23.04.2011

Moderator(s):


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  • Welcome speech
  • Round table "Investmet into IT market"