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Plenary Section date(s) : 06.10.2006 Moderator(s): Moochnick Felix, firstname.lastname@example.org ( more details)
Welcome speech from Ministry of IT and Comunication of Russia
Industry Statistics and Business Overview
Microsoft Partnership Programme and Resources for software developers - 2007
The Entrepreneur’s checklist: from good idea into a great business
IBM Programmes and Resources for developers
Russian Internet market dynamics. 2001-2006
Software company development strategy: How to achieve international success
Speech of welcome
Rewarding by PC Magazine/RE
Marketing, Advertising and PR Section date(s) : 06.10.2006; 07.10.2006; 08.10.2006 Moderator(s): Lyskovsky Alexander, email@example.com Virin Feudor, firstname.lastname@example.org ( more details)
How to Price Your Software
5 questions about marketing that concern any manager (and the answers, of course)
These blogs then, are they any good at all?
Particulars of software pricing
New method of software distribution
How to cooperate with Google
oneNetwork Affiliate Program
Partner Network: Rich or Famous?
Business Continuity or Time Is Money
A Round Table on Corporate Sales - One Subject Viewed by Two Parties
Media Planning for Software Companies in the Internet
Methods of Increasing the Efficiency of Contextual Advertising
Internet Efficiency Measurement
Promotion of Software Companies' Websites in Russian Search Engines
Holding a Press Conference as the Key PR Campaign Event
Developers Motivation Fund: When Money Goes First
Software publishing & Sales in German Speaking Europe
PR in Germany - how to start business in one of the biggest Software markets in the world
Working with media in the extreme conditions of an exhibition
A fatal mistake of software company's PR manager or practical tips for working with media
Working with western PR-agencies
Product or Service - Which Model Is the Better One?
Asian Markets Specifics
DOWNLOAD.RU as a means of promotion and sales on the domestic software market
Using Multi Variate Testing (MVT) to increase conversion rates
Additional revenues from affiliate networks, SEO and cooperation with software archives
CD as a lucrative means of software promotion and advertizing
Legal and Financial Issues Section date(s) : 07.10.2006; 08.10.2006 Moderator(s): Yuri Bakay, email@example.com ( more details)
Trademarks and copyrights in shareware business
Remote development organization: common issues, finance, motivation
Once again, patents: would anyone like to be richer by a modest $100M?
Corporation building: little plan for a big success.
Patent mechanics in IT business
Specifics of distribution and reseller agreements in EU. Creation and management of IT company in EU.
Round table: Software piracy protection
Right to register software and database
Domain names and related legal issues.
Unauthorized Use of Someone’s Trademark in Search Engine Keyword Advertising.
Impleading and Administrative Prosecution for Breach of Software Developers' Rights in Eastern Europe
Investment in IT-Business Section date(s) : 06.10.2006; 07.10.2006 Moderator(s): Galitsky Alexander, firstname.lastname@example.org ( more details)
Panel: Russian Investment Specifics or Year Summary Viewed by VC
Panel: Living with Investor
A Success Story - SWSoft about the World of Virtualization
How do we invest in early stages?
Investment Readiness: One, Two, Three - Ready!
Follow the Leader - IBM's Tornado programme
The evidence of virtual worlds profitability or getting investment on innovation projects
From an idea to business implementation
Why quality investment is required to build value
Maximizing Company Value Through Strategic Partnerships
Management and Automation in IT-Business Section date(s) : 06.10.2006; 07.10.2006; 08.10.2006 Moderator(s): Rovdo Alexey, email@example.com ( more details)
Marketing at the software development company. How to make the tail wagging the dog?
Software project life cycle - from fantasy to routine
Time-management: how to be in time with life and job
Specifics of IT staff motivation and retention
International Distribution - Multi-Channel Strategies
Application difficulties with demand management in runaway companies
Feasibility analysis of starting a new business: from market analysis to estimation of investment efficiency and business plan development
What does the russian IT markets gurus keep back from us? And Why?
Increase of business effectiveness as an instrument of the company's growth
Increasing Online Sales
Flexible software developement methodologies: application issues
Expansion into markets abroad. Setting up of local offices
Controlling employees' work
Staff management through the conditions of the company’s impetuous growth. Luxoft’s successful experience. Twentyfold growth during five years
Typical mistakes in change management - russian practice
Application Service Providing (ASP) - flaws and success. A six-year experience of the IPI® Company
The VoIP age: a new market for applications and a communication tool for your company
Local Markets versus Online Sales
«The right» localization
Qualitative localization by volunteers by the example of Allway Sync